The Plushious Liquid Mineral Lipstick ($10; ulta.com) is a line of liquid lipsticks by Pacifica. The color selection is great, they’re a natural formulation and lean more on the glossy side than matte. I’d call them more as a thicker, moisturizing gloss and the colors are mostly wearable nudes and browns. The applicator on this one is really nice and helps with even application. The consistency can get a tad patchy with the darker colors, but the texture is smooth, comfortable and has a sheen, perfect for a low key makeup look. These wore about 4-5 hours on me before completely fading. They are plush liquid lipsticks and great if you don’t like the matte look, yet want something like a full coverage gloss.